That spark led me to create VSI, a space where strategy meets creativity. We help brands stand out and truly connect through the power of visual storytelling—whether it’s through hands-on consulting, memorable training sessions, or thought leadership that challenges the status quo.

Along the way, we’ve partnered with inspiring teams at companies like Estée Lauder, Microsoft, and Cable & Wireless. And because I believe in sharing what I’ve learned, I’ve been teaching Brand Storytelling at the University of Miami Business School for over four years now.

When I’m not mentoring startups or speaking at events, you’ll probably find me baking sourdough, listening to The Moth, or tipping my fedora to the golden age of film.

So, what’s your story? Let’s make it unforgettable—together.

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