Tag: analytics
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The Most Coveted Social Media Cake Recipe – Revealed!
Although social media strategies are gaining a stronger foothold in integrated marketing campaigns, more often than not, we find that b-to-b companies are still struggling to effectively leverage social media to drive business impact. According to SiriusDecisions Social Media Intelligence 2015 Study, although 95 percent of b-to-b organizations have set up corporate social media accounts,…